I'm in the midst of a Pubslush campaign for my next novel Swim Season and
need lots of help from friends, family, just about anyone who will give
me a hand. This indie publishing business is hard - the hardest thing
I've ever done. To relieve a little of the stress I've enlisted the
help of several of my fellow authors. Each week throughout the campaign I'll introduce a
different one who will answer a few questions I've come up with about
high school and varsity sports, as well as publishing and marketing
tips. They'll tell you a little about themselves
and their latest project. I'll visit their blogs and do the same. This
helps all of us meet new readers, and helps my readers discover new
books and writers they may not know of who have great stuff. Please take
a moment to visit their links. And don't forget to visit my Pubslush page and see what's going on. No swimsuit required.
Thursday, November 20, 2014
Tuesday, November 18, 2014
Support Swim Season with Thunderclap
LET'S GET LOUD!!
Help push my Swim Season Pubslush campaign toward its goal of $8,000.
Donate your Tweet, Facebook or Tumblr post, on December 1 and join the roar.
Thunderclap is the first-ever crowdspeaking platform that helps people be heard by saying something together. It allows a single message to be mass-shared, flash mob-style, so it rises above the noise of your social networks. By boosting the signal at the same time, Thunderclap helps a single person create action and change like never before.
To add your voice please visit my Thunderclap campaign.
Sunday, November 16, 2014
It Takes A Village to Publish a Book, or Something Like That - Crowdfunding Your Novel
Like
so many writers, I wear many hats, one of which is called “Swim Mom.” I’ve shuttled my daughter to swim meets and swim practice for years, and
now follow her across state lines during her college swimming career. All those
hours sitting on cold, metal bleachers waiting to watch her swim for a minute
or two gave me more than a sore you-know-what: It inspired me to write a novel
about girls’ varsity swimming. I hope to publish Swim Season in Spring 2015.
Obviously this is a project near and dear to my heart - my child inspired it; it's about a sport that's a big part of our lives. Yes, this book means a lot to me - and to many of
the swimmers and swim parents I've talked to about it. I don't want to take any chances on it not being the best it can be. I want it to look professionally produced. I plan to make it available to readers on every reading platform out there: digital, audio, and paperback. I've got big plans.
So I decided to do
something different to ensure its success. But before I tell you about it,
I thought I’d bring up a sensitive subject, one I suspect
most readers don’t give much thought to: the costs involved in successfully bringing an independently
published book to market.
Publishing
a book yourself or having a professional publishing house do the job for you
are two very different things.
When
a publisher buys the rights to publish an author’s book, they absorb the costs
involved. They may also give the author an advance against royalties, which is
a nice bucket of money to compensate her for the time and effort involved in
completing the project through the publishing process.
When
an author does it herself, she incurs the expenses, and there’s no advance. The
author basically works for nothing, waiting for the day when her book is for
sale and begins to pay for itself.
Although
most authors might say they write for the joy of it, I think the bulk of them
would agree that it’s nice to be compensated for their work.
It’s
said the average indie author spends about $4,000 to publish a book. Some may spend as little as a couple of hundred bucks while others have been known to invest upwards of $20,000. Where
does the money go?
Obviously
a writer needs basic tools – a computer (or someone to type the manuscript into
a computer), paper, ink, and internet service for research and reaching out to
the book world through social media. Electricity.
Office space.
Other
expenses include editorial services. A smart author will run her manuscript
through many sets of professional eyes before publishing it: content editing,
conceptual editing, copy editing, and proofreading.
And if she doesn't possess the skills herself, she
needs someone to design a book cover (front and
back for a print copy) and format it for uploading to ebook and print
publishers.
International
Standard Book Numbers (ISBN’s) must be purchased for every edition (paperback,
Kindle, nook, iBooks, etc.) unless the author chooses to use those supplied by the publishers. I don't. It's just one more way for me to maintain control over my product.
She
may purchase print copies in bulk to use as advance reading copies for
reviewers, or prizes for giveaways and contests to gain reviews and build an
audience. She will also want a supply on hand to sell direct to readers at book events, book signings, and other venues.
Once
the book is available for purchase she has advertising and marketing expenses,
and may hire a publicist if funds allow. She may print promotional materials such as
book marks and postcards to hand out at events. There are travel expenses
related to these events.
This
list, though long, may be incomplete as individual authors may have other expenditures
particular to their project and preference in publishing. But, as you can see,
there are a lot of expenses in
publishing a book.
How
does all of this relate to Swim Season?
I recently launched a pre-publication campaign
through Pubslush, a marketing platform much like
Kickstarter and Indiegogo dedicated exclusively to books, to help provide the
start-up funds necessary to publish, distribute, and market this
project. Pubslush offers crowdfunding and a way to collect
pre-orders, and enables me to test the waters for this book and build an
audience. Many authors have found
success with this method. Here’s one
author’s story.
Readers benefit from Pubslush as well, because it gives them the
opportunity to discover new authors and new books they might enjoy before publication,
and allows them to partner in the process, to support these authors on their
journey toward project completion.
Please
take a moment to check out my Pubslush page where
you can read the first chapter of Swim Season and watch a short video about the
project. Then please join my team. You don’t even have to get wet. I've
come up with some great incentives for my supporters: undying gratitude, free
books, iPod Nano's loaded with the book's soundtrack, an opportunity to name a
character whatever you'd like, and your name added to a list of supporters in
the acknowledgements at the back of the book.
After you've joined, you can continue to be a part of this project by sharing this post and links to the campaign with your friends on Facebook, Twitter, Google+, Pinterest, or wherever you hang out online.
Thank you for considering supporting this project.
Thursday, November 13, 2014
Thursday Guest Author: Hopeless Romantic Shanna Hatfield
I'm in the midst of a Pubslush campaign for my next novel Swim Season and need lots of help from friends, family, just about anyone who will give me a hand. This indie publishing business is hard - the hardest thing I've ever done. To relieve a little of the stress I've enlisted the help of several of my fellow authors. Every Thursday I'll introduce a different one who will answer a few questions I've come up with about high school and varsity sports, as well as publishing and marketing tips. They'll tell you a little about themselves and their latest project. I'll visit their blogs and do the same. This helps all of us meet new readers, and helps my readers discover new books and writers they may not know of who have great stuff. Please take a moment to visit their links. And don't forget to visit my Pubslush page and see what's going on. No swimsuit required.
Today's guest author is Shanna Hatfield
A hopeless romantic with a bit of sarcasm thrown in for good measure, Shanna is a bestselling author of sweet romantic fiction written with a healthy dose of humor. In addition to blogging and eating too much chocolate, she is completely smitten with her husband, lovingly known as Captain Cavedweller.
Shanna creates character-driven romances with realistic heroes and heroines. Her historical westerns have been described as “reminiscent of the era captured by Bonanza and The Virginian” while her contemporary works have been called “laugh-out-loud funny, and a little heart-pumping sexy without being explicit in any way.” She is a member of Western Writers of America, Women Writing the West, and Romance Writers of America.
Shanna wants to invite you to her Cowboys and Christmas Blog Tour, a fabulous Facebook party, and a few contests where you can win some great prizes. She also has a free book for you. Welcome Shanna! And thank you for visiting my blog!
Cowboys & Christmas
Blog Tour!
A kickoff of two new
holiday romances by Shanna Hatfield
and a fundraiser for the
Justin Cowboy Crisis Fund
Interview with Shanna Hatfield
Shanna joins us to talk about new holiday romances, a fundraiser, and to answer a few
questions.
Most of us have strong feelings about our high school experience. Was
yours a yay or a nay?
Somewhere between the two. I did well academically and enjoyed most of my
classes, but I was a shy, introverted wallflower, not a social butterfly. On
top of that, I lived on a farm fifteen miles out of town so there wasn’t a lot
of opportunity to hang out after school with other kids even if I wanted to.
Did you play sports in high school?
Me? Play sports? (Laughing) The combination of being painfully shy
and accident-prone didn’t bode well for a high school sports career. And there
was that whole living out in the country thing with long bus ride to contend
with. My husband, Captain Cavedweller, made up for my lack of athletic ability
during his high school years. He played football and wrestled, although I never
watched him in action since we didn’t meet until the year I graduated from
college.
Pubslush is a global marketing platform to assist authors with
pre-publication publicity and sales. Do you have any key marketing tips for
authors?
You can’t do every single social media site or join every group people
recommend. Find two or three that feel like a good fit and immerse yourself in
those. Build relationships first and the rest will fall into place.
Can you tell us about your latest project?
I’d
love to! Today, my new historical holiday romance, The
Christmas Calamity releases. It’s the third book in my Hardman
Holiday series. All your readers are invited to join in the party today on
Facebook where we’ll have guest authors, fun games and great giveaways. This week also kicks off a campaign I’m doing to raise funds and awareness
for the Justin Cowboy Crisis Fund. I first learned about the JCCF when I wrote
the first book in the Rodeo Romance series, The Christmas Cowboy.
The second book in the series, Wrestlin' Christmas, is recently
released, just in time for the holiday season. In addition, I just sent the first book in a brand-new series to the
proofreaders. The historical romance is set in 1890 about a rancher who
inherits far more than he imagined when his brother passes away in England.
Look for Crumpets and Cowpies in January!
Where can we find your books?
Start the Rodeo
Romance Series with The Christmas Cowboy.
Travel back to a different time with
the historic Hardman Holiday Series,
beginning with The Christmas Bargain.
Now through Dec. 24, Shanna will donate 10 percent of the net proceeds from all book sales to the Justin Cowboy Crisis Fund. The JCCF is a non-profit organization that assists rodeo athletes who’ve sustained catastrophic injuries and are unable to work for an extended period.
Where can readers find you?
I love to hear from readers! Follow me online:
ShannaHatfield | Facebook | Pinterest | Goodreads | You Tube | Twitter
You’re Invited to PARTY!
You’re invited to join in the online Cowboys & Christmas Facebook Party today, Thursday, Nov. 13 from 10 a.m. to 2 p.m. (PST). Drop in anytime during those four hours to enter to win great prizes, chat with guest authors, and more! Here’s the link to the party: http://tinyurl.com/cowboychristmaspartyThe third book in the Hardman Holidays sweet Victorian romance series releases! The Christmas Calamity takes readers back to Hardman just in time for the holiday season. Preorders are available now for just $1.99 on Kindle. You can reserve your copy here: http://amzn.com/B00OGOO994
In addition, the first book in the Hardman Holidays series, The Christmas Bargain, is available for free Kindle downloads!
To enter the drawing for an Amazon gift card, autographed books, chocolates,
original western artwork, and more fun goodies, fill out this form.
Location:
Middletown, NY 10940, USA
Saturday, November 1, 2014
NaNoWriMo is a No-No for Me
Today kicks off NaNoWriMo, National
Novel Writing Month, a 30-day challenge to write a book – any kind of book, 50,000
words in length – during the month of November.
It sounds kind of crazy, but it’s
actually genius because it is possible
to write the first draft – we’re not talking final copy here, folks – of a novel
- 50,000 words - in 30 days - if you’re driven enough to tap out the average 1,666
words required per day no matter the cost: lost sleep, missed work, an angry partner,
unwashed children. You get it: this is hard work that takes sacrifice. But it
can be done, and thousands of people do it every year.
I attempted this challenge a couple
of times with great aspirations and elaborate plans. I didn’t get too far, and that’s not because I lost interest, dried up, or gave
up – it was because of Repetitive Strain injuries, RSI’s, a group of ridiculously
painful and difficult to treat maladies that plague writers and other computer
users everywhere.
My RSI’s resulted from an inappropriate
computer work station at my job, leaving me with thoracic outlet syndrome, carpal
tunnel syndrome, a touchy shoulder, and chronic headaches, and included chronic
neck, arm, and hand pain, poor range of motion, and fatigue. It didn’t matter
how driven I was to keep up with the 1,666 word count per day, or how deeply I’d
carved out the precious time each day needed to meet that goal. My body could
not handle it, and so ended my NaNoWriMo challenge each time, not even a week completed.
Yet all was not lost, as I had
experienced that thrill common to all writers of being immersed in the story,
having it pour out of you, knowing you're on the path to something great. It’s
exhilarating. It’s exhausting. And it’s not to be missed. This challenge can pump you up to achieve it. It gave me the motivation to continue on in my own fashion, sometimes putting down 2,000 words, sometimes a couple of hundred, most times none. I ended up with the roots of
a novel – Swim Season - soon to be published.
So, whether or not you think you
can take on or complete a challenge like NaNoWriMo, it’s always important to
simply start. You may surprise yourself and end up with a workable manuscript
that one day may see the light of someone’s Kindle, or you might become infused
with the drive to continue on at whatever pace you can maintain.
To all those embarking on
NaNoWriMo, I’ll think about you every time I sit down at my keyboard and start tapping
out those words.
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